We join the Festival of Opinion Culture! How can we get culture and business speaking the same language?

If everyone else in Estonia's airing their opinions, there's no way we're not joining in! You'll find us making our own modest contribution to the Festival of Opinion Culture in Paide on 14 & 15 August. Inspired by similar events in the Nordic countries – in particular Almedalen Week, held every summer on the island of Gotland in Sweden – Estonia is also having its say for third year in row.

Our director, Christer Haglund, will be speaking in the business area at the festival, in which experts from Estonia and Finland will be discussing how business and culture come together on Saturday 15 August starting at 13:00. Christer was invited by the Finnish Institute director Anu Laitila to add to the debate. Anu says that business needs interpreters who can see the opportunities hidden within culture. Christer has been on both the business and culture sides of this issue, having worked at the Finnish Ministry of Foreign Affairs, Finnair and Finnish Fair Corporation (Messukeskus).